Sustainability & Responsibility

Our customers and team place a great emphasis on the environment, which is why our entire business model revolves around offering premium quality apparel and accessories, while also ensuring sustainability and accountability towards our planet.

HOW DO WE DO THIS?

At the core of our mission lies the provision of fashion items crafted in a manner that minimizes waste production, alongside a continual addition of eco-friendly materials such as recycled, sustainable, and biodegradable ones to our line-up.

  • Made to order

    We take pride in our unique approach to apparel production, where we only create garments upon receiving your order. This not only ensures exceptional quality but also minimizes waste compared to traditional manufacturing methods. Shockingly, statistics indicate that a staggering 85% of textiles produced by the fashion industry eventually end up in landfills. We recognize the importance of choice and have chosen to prioritize environmental sustainability by avoiding contributing to this damaging trend. We hope that you'll join us in this endeavor by making the same conscious choice.

  • Reliable product quality

    Our products boast an unparalleled level of quality that endures through multiple washes, retaining their vibrancy and softness. By prioritizing excellence in our production processes, we create long-lasting items that require fewer replacements, thus reducing unnecessary consumption and environmental impact. It's a win-win situation: not only do our customers benefit from products that remain in excellent condition for longer, but we're also doing our part in promoting sustainability and reducing our ecological footprint.

  • Eco-friendly products

    At our company, we're committed to continuously expanding our selection of eco-friendly products, building a product line that aligns with our values and supports the planet. We've already introduced several environmentally conscious products to our line-up, and we're excited to add more over time. Our eco-friendly products are thoughtfully crafted with at least 30% sustainable, recycled, or biodegradable materials, ensuring that each purchase you make is a step towards a greener future. By choosing to shop with us, you can have peace of mind knowing that you're supporting a company that's actively working towards promoting sustainability and creating a better world.

  • Packaging

    As we strive towards minimizing our ecological footprint and promoting sustainability, we recognize the significant role that packaging plays in generating waste and negative environmental impact. That's why we've made a conscious choice to use post-consumer recycled plastics for most of our apparel orders. This eco-friendly packaging solution not only reduces the volume of plastic waste in our landfills but also helps to conserve natural resources and reduce our carbon footprint. We're committed to doing our part in ensuring that our operations are as environmentally responsible as possible and we believe that this is an important step towards creating a better future for our planet. By choosing our products, you can rest assured that you're not only investing in high-quality apparel but also in a company that values sustainability and cares about our environment.

  • Fabric waste

    The fashion industry is known for generating significant amounts of fabric waste, a fact that concerns us deeply. In our commitment to reducing our environmental impact, we've taken a proactive step by introducing fashionable scrunchies into our product line. These scrunchies are crafted from fabric scraps that would otherwise end up in landfills, providing a solution to the problem of fabric waste in the industry. To further reduce our waste output, we make it a point to send any leftover fabric to recycling facilities, ensuring that it's put to good use. Additionally, we strive to minimize waste by donating any damaged or incorrect products whenever possible. Our dedication to minimizing waste and promoting sustainability is a core value of our company, and we're continuously seeking new ways to do our part in creating a better, more eco-friendly future.